• HIghlighted
  • Advertising
  • Design
  • Photography
  • Fashion
  • Personal
  • Contact
  • Resume
  • Harper's Bazaar
    Russian Harper's Bazaar, template 2008
    Art Direction, Editorial Design
    2011
  • Girls of Milan
    A photobook, published by Capri Ltd, that illustrates the city of Milan today through
    its female protagonists. Inspired by the rather more celebrated Girls of Paris, this
    photographic essay is part of a four-volume work, also comprising Girls of London,
    Girls of Paris and Girls of Moscow, published in London and on sale from November
    2010 at Photographers’ Gallery. Each volume opens with a selection of short
    stories by young female writers, accompanied by photographs of one hundred girls
    immortalised as witnesses of a city in continual flux.
    Art Direction, Editorial Design, Photography
    2011
  • Empire
    Creative direction for Empire’s Russian edition launch.
    Creative Direction, Editorial Design, Graphic Design
    2011
  • Skyn condoms - Sonic logo
    Ansell Healthcare's Skyn premium condoms. Sonic branding and Logo idents (study and production)
    Branding, Sound Design
    2011
  • Empire icons
    Empire index logos
    Art Direction, Design, Typography
    2011
  • C:Cube
    Magazine of La Sapienza, Rome University’s communication section.
    Editorial Design
    2011
  • Fratelli d'Italia
    Italians feel united under one flag only during the football World Championship.
    Based on the fact that Italian team players don’t know the national anthem’s lyrics,
    every four years the issue on who really knows the words pops up, on all media.
    The idea was to help fans to sing the anthem at the stadium, as to encourage and
    support their players before the match.
    To do so, a Supporter t-shirt was created: it has the Italian national anthem’s lyrics on the back, that can be read by whom is sitting behind, while shows proudly the hand on the heart on the front, like players do during the anthem.
    By revisiting the Italian Republic’s logo, also a logo-brand was developed.
    To further spread the “anthem theme” and support the idea, a series of guerilla
    videos were shot and placed on the ad-hoc website www.fratelli-italia.com: these
    featured common people singing the anthem, with disastrous but yet funny results.
    Thanks to the Facebook fan page, people could join the Supporter team via uploading their picture with the t-shirt on. Their contribute was awarded with a stiker in the Team Supporter Album.
    Branding, Product Design, Web Design
    2011
  • Radical Scioc
    Satirical comic strip - 2006
    Cartooning, Illustration
    2011
  • Pinocchio - Illustrated book for iPad
    A classic tale truthfully illustrated, animated for a fully interactive experience on iPad.
    http://itunes.apple.com/tw/app/id465338975?mt=8
    Animation, Cartooning, Publishing
    2011
All works © Alberto Maccari 2011.
Please do not reproduce without the expressed written consent of Alberto Maccari.
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Projects
  • Harper's Bazaar
  • Girls of Milan
  • Empire
  • Skyn condoms - Sonic logo
  • Empire icons
  • C:Cube
  • Fratelli d'Italia
  • Radical Scioc
  • Pinocchio - Illustrated book for iPad