TV ad campaign for the Italian mobile operator TIM. The concepts "half" and "long", visually translated by persons partially portrayed in the frame, are  the unmissable messages in support of 2 promos: one giving you 50% off on calls, the other giving you discounts on long calls.
Client: Telecom Italia Mobile | Agency: Havas Milan | CD: Giovanni Porro | Art: Alberto Maccari | Copiwriter: Mari Lacedra

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